Archives : 2009 : July

Vacation Rentals Increasing in Popularity

July 20th, 2009

A very interesting study just published by TripAdvisor shows that 43% of travelers are staying in a vacation rental in the next 12 months, with 24% saying they stayed or are staying in a vacation rental this season. The study includes additional data about why they like vacation rentals and where they are traveling. It’s definitely worth the read.

Considering that previously published research by PhoCusWright put the number of travelers who have stayed in a vacation rental at around 10%, this is a significant upward trend.

Posted by wpschlosser at 3:15 pm: No comments

Vacation Rental Website Data

July 2nd, 2009

Want to get some idea of what your competition is doing in the area of vacation rental internet marketing? Look no further than SpyFu.com. This is an information-rich site that will tell you who is spending more on internet advertising, daily ad budget, clicks per day – you name it. SpyFu, formerly GoogSpy, collects data from search engines, Alexa, Dmoz, Wikipedia, and other sources. Check it out.

Posted by wpschlosser at 8:28 am: No comments