NAVIS Narrowcast
Captures Caller Data
Converts More Calls to Reservations
Tracks Your Marketing

 

Measure Your Business - Manage Your Business

Ever wonder which of your marketing efforts really bring customers “in the door”? Maybe you’ve spent a significant amount on magazine ads, internet ads, internet keywords and direct mail campaigns but aren't really sure which ones made the phone ring and generated the most revenue.

Wouldn’t it be nice to know not only which marketing campaigns are working and which aren't, but also other important details like the closing ratio of each of your reservation agents and the revenue per call? NAVIS can help you take the guess work out of these and many other key measurements with NAVIS Narrowcast.

NAVIS Marketing Campaign Screen

NAVIS Narrowcast provides you with key performance measurement you’ve never had about your vacation rental business. These important metrics help them increase reservations and get more from their marketing dollars. For every call NAVIS Narrowcast captures detailed data about the caller and the call, records the call, and tracks the results, and then turns the information into powerful knowledge you can utilize to improve your business.

NAVIS Narrowcast gives you immediate knowledge you need to make wise business decisions. For more information on how NAVIS Narrowcast can help improve your business effectiveness, call 888-248-7269.

How It Works

NAVIS Narrowcast automatically assigns a unique toll-free number to each marketing campaign (such as the number in the previous paragraph). A direct mail postcard is assigned one NAVIS Narrowcast number, while an internet ad is assigned a different NAVIS Narrowcast number. These numbers can then be redirected to any phone number you choose - such as your office. You can even assign a NAVIS Narrowcast number to each of your internet keywords. When your phone rings, NAVIS Narrowcast knows which campaign the caller is responding to and captures the information in various reports.

Reduce Operating Costs By:

  • Marketing directly to those individuals that are actually potential guests rather than broadcasting your marketing dollars to a wide geographic area.

  • Eliminating marketing campaigns that are not generating calls/bookings

  • Creating, printing, and mailing marketing promotions directly to your target listings with the click of a button – and track in real time the results of each campaign.

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